Lime Venue Portfolio has introduced virtual venue tours using Skype and Facetime. The new service allows event planners to gain an authentic closer ‘first look’ at the portfolio’s venues without the need to leave their offices.
The brand expects a rise in more qualified and informed second appointments as a result of the service as the Skype and FaceTime tours pave the way for a more personal show round ahead of any final booking.
“One of the biggest factors for event organisers searching for interesting venues is their lack of time to research and find them,” comments Jo Austin, Sales Director, Lime Venue Portfolio. “We recognise that people’s time is really precious and neither venues or planners like wasteful venue visits, so a digital show round means both parties can get a real look at new venues and establish easily and efficiently if it will meet their requirements.”
Early response to the tours has already proved positive with a number of customers, Jess Collis, Senior Consultant at Zibrant, commented, ‘Everyone found the Skype session really interactive and it was nice to see a venue taking a step into the future.”
“We’ve listened to event professionals and, based on their feedback, have introduced an on line ‘chat’ facility on our website, three-hour guaranteed turn around on RFPs and all enquiries, and now a more interactive digital venue tour,” continues Jo. “Our job is to make sure our customers make the best venue choice for their event by getting as much information as early as possible. On top of that we want them to enjoy working with Lime Venue Portfolio and our venues, because we make their lives that little bit easier.”
Lime Venue Portfolio has also introduced a handbook guide for in house venue managers that allow them to create the best experience possible for planners using Skype and FaceTime. “Just because it’s a digital experience, it doesn’t mean it should be amateur or unprofessional. We want to bring our venues’ unique characters to life and can do so incredibly well on these platforms.” concludes Jo.
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